Having a strong core set of skills will help you achieve maximum success as a business owner.
I spoke with Jimmy Esparza, CEO and founder of Renewable Power USA, to learn more about the skills he used to build his rapidly growing business. He shared four key skills that he credits to his success.
Interpersonal skills, also known as people skills, are the foundational skills that all business owners need to master. These skills include communication, leadership, and empathy, and are essential for building strong business relationships and managing teams. Having a strong grasp on interpersonal skills helps you manage the people side of your business more effectively, both internally with your teams and externally with clients and customers. “It’s very important to understand how people react towards things, and for you to learn how to deal with different characters and characteristics,” says Esparza. These skills can help you confidently approach challenging situations and navigate them with ease.
To create a successful business, you need to build relationships. This is applicable for all aspects of business, from hiring a team to growing your customer base, as well as finding partnerships or securing investments. The key is to approach every interaction as an opportunity to foster a relationship rather than it just being transactional. “When you truly develop a relationship with someone it goes a long, long way,” explains Esparza. “Try to understand the person you’re speaking to and work on building a relationship with them.”
An openness to learning.
Professional development is something that all business owners should invest in. When you have the money to spend, invest it in yourself. “If something is really going to transform your life and your business, then it’s worth it for you to make that investment,” advises Esparza.
In the early days of your business when funds are limited, you have to be resourceful. You might not be able to afford going to a Tony Robbins seminar, but you can read his books and watch his videos online for free or at a lower cost. Once you start earning more, take some of that profit and invest it back into your professional development. Keep educating yourself in any way possible.
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Self-care is an incredibly important skill to master, yet is often glossed over or sacrificed in lieu of hustling and grinding. Esparza recommends prioritizing self-care as and thinking of it as a business tool. “You need to take care of yourself, take care of your mind, and take care of your family, because if you’re good in those areas, that will be reflected in your business,” he says. There are many ways you can practice self-care, so experiment until you find what works best for you.
One final skill that bears mentioning is perseverance. You need to have a strong belief in yourself and an attitude that as long as you persist, you’ll be able to accomplish all of the goals you set for yourself and your business.